

Cogentiq Digital Commerce
Conversational AI-powered dynamic content management and automation platform
Empowering Cogentiq Digital Commerce growth with intelligent analytics
Empowering Cogentiq Digital Commerce growth with intelligent analytics
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Are you tapping onto your online growth opportunities at the right time?
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Are you tapping onto your online growth opportunities at the right time?
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Are you tapping onto your online growth opportunities at the right time?
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Are you driving maximum returns from your retail media spend strategy?
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Are you driving maximum returns from your retail media spend strategy?
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Are you driving maximum returns from your retail media spend strategy?
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Is your digital shelf optimized to enhance search visibility and boost conversions?
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Is your digital shelf optimized to enhance search visibility and boost conversions?
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Is your digital shelf optimized to enhance search visibility and boost conversions?
Accelerate Cogentiq Digital Commerce growth with proven enterprise AI-driven solutions
Accelerate Cogentiq Digital Commerce growth with proven enterprise AI-driven solutions
Industry-tested accelerators powered by Agentic Frameworks
Industry-tested accelerators powered by Agentic Frameworks



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E-commerce growth engine
Identify key sales and traffic drivers
Link paid and organic strategies
Customize tactics by brand and SKU
Focus on high-return consumer paths
Accelerate growth by pinpointing what drives sales along the digital path to purchase
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E-commerce growth engine
Identify key sales and traffic drivers
Link paid and organic strategies
Customize tactics by brand and SKU
Focus on high-return consumer paths
Accelerate growth by pinpointing what drives sales along the digital path to purchase
1
E-commerce growth engine
Identify key sales and traffic drivers
Link paid and organic strategies
Customize tactics by brand and SKU
Focus on high-return consumer paths
Accelerate growth by pinpointing what drives sales along the digital path to purchase
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Digital shelf wellness
Act fast with real-time shelf shift alerts
Deliver search-optimized, on-brand content
Maximize visibility with AI-optimized shelf placement
Align PDPs with shopper intent and trending keywords
Prove content impact with Test & Learn before go-live
Boost visibility and sales by cracking retailer search algorithms and optimizing your digital shelf
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Digital shelf wellness
Act fast with real-time shelf shift alerts
Deliver search-optimized, on-brand content
Maximize visibility with AI-optimized shelf placement
Align PDPs with shopper intent and trending keywords
Prove content impact with Test & Learn before go-live
Boost visibility and sales by cracking retailer search algorithms and optimizing your digital shelf
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Digital shelf wellness
Act fast with real-time shelf shift alerts
Deliver search-optimized, on-brand content
Maximize visibility with AI-optimized shelf placement
Align PDPs with shopper intent and trending keywords
Prove content impact with Test & Learn before go-live
Boost visibility and sales by cracking retailer search algorithms and optimizing your digital shelf
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Retail media optimization
Move from ROAS to iROI for unified growth
Optimize budget across retailers with targeted tactics
Allocate spend based on ROI and key consumer paths
Model scenarios to optimize budget and market dynamics
Boost media efficiency with iROI-driven prescriptive optimization
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Retail media optimization
Move from ROAS to iROI for unified growth
Optimize budget across retailers with targeted tactics
Allocate spend based on ROI and key consumer paths
Model scenarios to optimize budget and market dynamics
Boost media efficiency with iROI-driven prescriptive optimization
3
Retail media optimization
Move from ROAS to iROI for unified growth
Optimize budget across retailers with targeted tactics
Allocate spend based on ROI and key consumer paths
Model scenarios to optimize budget and market dynamics
Boost media efficiency with iROI-driven prescriptive optimization
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Assortment and content creation
Maximize sales and traffic with optimal e-assortment
Align portfolio actions with consumer and category insights
Unlock growth through strategic bundling and sizing
Drive innovation via demand and white space opportunities
Optimize existing e-assortment and identify new demand spaces
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Assortment and content creation
Maximize sales and traffic with optimal e-assortment
Align portfolio actions with consumer and category insights
Unlock growth through strategic bundling and sizing
Drive innovation via demand and white space opportunities
Optimize existing e-assortment and identify new demand spaces
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Assortment and content creation
Maximize sales and traffic with optimal e-assortment
Align portfolio actions with consumer and category insights
Unlock growth through strategic bundling and sizing
Drive innovation via demand and white space opportunities
Optimize existing e-assortment and identify new demand spaces
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Retail search algorithm
Leverage consumer data in a secure environment to gain actionable insights
Understand key touchpoints driving brand purchase intent to inform smarter investment decisions
Identify the right audience to target per channel based on consumer behavior
Turn rich data into campaigns that convert
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Retail search algorithm
Leverage consumer data in a secure environment to gain actionable insights
Understand key touchpoints driving brand purchase intent to inform smarter investment decisions
Identify the right audience to target per channel based on consumer behavior
Turn rich data into campaigns that convert
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Retail search algorithm
Leverage consumer data in a secure environment to gain actionable insights
Understand key touchpoints driving brand purchase intent to inform smarter investment decisions
Identify the right audience to target per channel based on consumer behavior
Turn rich data into campaigns that convert
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Budget optimization
Advanced Alert Systems with defined actions and lost opportunity size for out- of-stock situations
Linkages between availability and campaign planning
Predictive AI for E-Forecasting
Purchase Order, Chargebacks and Catalog Management Systems
E-forecasting, monitor purchase orders and minimize chargebacks
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Budget optimization
Advanced Alert Systems with defined actions and lost opportunity size for out- of-stock situations
Linkages between availability and campaign planning
Predictive AI for E-Forecasting
Purchase Order, Chargebacks and Catalog Management Systems
E-forecasting, monitor purchase orders and minimize chargebacks
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Budget optimization
Advanced Alert Systems with defined actions and lost opportunity size for out- of-stock situations
Linkages between availability and campaign planning
Predictive AI for E-Forecasting
Purchase Order, Chargebacks and Catalog Management Systems
E-forecasting, monitor purchase orders and minimize chargebacks
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Conversational layer
AI-driven layer for summarized insights in solutions
Co-pilot to pinpoint priority actions
Multi-agent layer offering solutions from descriptive to advanced prescriptive
AI-powered insights and recommendations through conversational data analysis
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Conversational layer
AI-driven layer for summarized insights in solutions
Co-pilot to pinpoint priority actions
Multi-agent layer offering solutions from descriptive to advanced prescriptive
AI-powered insights and recommendations through conversational data analysis
7
Conversational layer
AI-driven layer for summarized insights in solutions
Co-pilot to pinpoint priority actions
Multi-agent layer offering solutions from descriptive to advanced prescriptive
AI-powered insights and recommendations through conversational data analysis
What makes us unique
What makes us unique
Unlock growth, optimize strategies, and enhance experiences with our AED approach
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Persona led solution design
Tailored designs that meet the unique needs of every user persona

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Persona led solution design
Tailored designs that meet the unique needs of every user persona

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Persona led solution design
Tailored designs that meet the unique needs of every user persona

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Always-on intelligence, real-time insights
Continuous intelligence and real-time insights to drive smarter decisions

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Always-on intelligence, real-time insights
Continuous intelligence and real-time insights to drive smarter decisions

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Always-on intelligence, real-time insights
Continuous intelligence and real-time insights to drive smarter decisions

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Expertise in scalable, future-ready solutions
Delivering scalable solutions with proven domain and technical expertise

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Expertise in scalable, future-ready solutions
Delivering scalable solutions with proven domain and technical expertise

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Expertise in scalable, future-ready solutions
Delivering scalable solutions with proven domain and technical expertise

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Market-archetype based solutions
Tailored solutions built around specific market archetypes for precise impact

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Market-archetype based solutions
Tailored solutions built around specific market archetypes for precise impact

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Market-archetype based solutions
Tailored solutions built around specific market archetypes for precise impact

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Seamless, configurable implementation for fast value
Low-touch, configurable implementation for faster value realization

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Seamless, configurable implementation for fast value
Low-touch, configurable implementation for faster value realization

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Seamless, configurable implementation for fast value
Low-touch, configurable implementation for faster value realization

Testimonials
Working with your team on the eMMM project has been instrumental in refining our marketing strategies. The depth of insights provided allowed us to understand the true impact of our media investments across various touchpoints. Your modelling approach helped us optimize our spend, leading to a measurable uplift in both brand engagement and sales. The level of detail and precision in your analysis was truly commendable. We appreciate the collaborative effort and look forward to continued success together.
Director, Hair Care
Your team’s expertise in modelling provided us with critical insights into our campaign effectiveness. The eMMM analysis helped us fine-tune our digital and in-store investments, ensuring we maximize ROI while maintaining strong brand equity. The strategic recommendations from the project directly influenced our budget allocations, and we’ve seen a significant improvement in our key performance metrics. We sincerely appreciate the partnership and look forward to more successful engagements.
Sr. Director, Hair Care
Our experts

Chris Hansen
Client Partner

Chris Hansen
Client Partner

Chris Hansen
Client Partner

Anshu Aggarwal
Capabilities Lead

Anshu Aggarwal
Capabilities Lead

Anshu Aggarwal
Capabilities Lead

Samiksha Kalra
DCOMM Expert

Samiksha Kalra
DCOMM Expert

Sahil Valecha
DCOMM Expert

Sahil Valecha
DCOMM Expert

Samiksha Kalra
DCOMM Expert

Samiksha Kalra
DCOMM Expert

Sahil Valecha
DCOMM Expert

Sahil Valecha
DCOMM Expert
Don’t just compete, dominate the future of Digital Commerce
Don’t just compete, dominate the future of Digital Commerce


Recognition and achievements
Select Fractal accolades

Named leader
Customer analytics service provider Q2 2025

Representative vendor
Customer analytics service provider Q1 2021

Great Place to Work
8th year running. Certifications received for India, USA, Canada, Australia, and the UK.
Recognition and achievements
Select Fractal accolades

Named leader
Customer analytics service provider Q2 2025

Representative vendor
Customer analytics service provider Q1 2021

Great Place to Work
8th year running. Certifications received for India, USA, Canada, Australia, and the UK.
Recognition and achievements
Select Fractal accolades

Named leader
Customer analytics service provider Q2 2025

Representative vendor
Customer analytics service provider Q1 2021

Great Place to Work
8th year running. Certifications received for India, USA, Canada, Australia, and the UK.
Registered Office:
Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063
Phone: +91 22 6850 5800
Email: investorrelations@fractal.ai
CIN : U72400MH2000PLC125369
GST Number (Maharashtra) : 27AAACF4502D1Z8
Registered Office:
Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063
Phone: +91 22 6850 5800
Email: investorrelations@fractal.ai
CIN : U72400MH2000PLC125369
GST Number (Maharashtra) : 27AAACF4502D1Z8
Registered Office:
Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063
Phone: +91 22 6850 5800
Email: investorrelations@fractal.ai
CIN : U72400MH2000PLC125369
GST Number (Maharashtra) : 27AAACF4502D1Z8
Testimonial
Working with your team on the eMMM project has been instrumental in refining our marketing strategies. The depth of insights provided allowed us to understand the true impact of our media investments across various touchpoints. Your modelling approach helped us optimize our spend, leading to a measurable uplift in both brand engagement and sales. The level of detail and precision in your analysis was truly commendable. We appreciate the collaborative effort and look forward to continued success together.
Director, Hair Care
Your team’s expertise in modelling provided us with critical insights into our campaign effectiveness. The eMMM analysis helped us fine-tune our digital and in-store investments, ensuring we maximize ROI while maintaining strong brand equity. The strategic recommendations from the project directly influenced our budget allocations, and we’ve seen a significant improvement in our key performance metrics. We sincerely appreciate the partnership and look forward to more successful engagements.
Sr. Director, Hair Care