GenAI-powered insurance: Smarter decisions, faster claims, lower risk
GenAI-powered insurance: Smarter decisions, faster claims, lower risk
Fractal helps insurers enhance efficiency, reduce costs, and deliver superior customer experiences through AI-driven underwriting, claims automation, and fraud detection.
Fractal helps insurers enhance efficiency, reduce costs, and deliver superior customer experiences through AI-driven underwriting, claims automation, and fraud detection.
Why insurers struggle to modernize
Despite technological advancements, the insurance industry faces persistent challenges
1
Underwriting too slow?
AI enables smarter risk evaluation and real-time pricing
1
Underwriting too slow?
AI enables smarter risk evaluation and real-time pricing
1
Underwriting too slow?
AI enables smarter risk evaluation and real-time pricing
2
Claims dragging?
AI automates manual work, boosting efficiency and accuracy
2
Claims dragging?
AI automates manual work, boosting efficiency and accuracy
2
Claims dragging?
AI automates manual work, boosting efficiency and accuracy
3
Struggling to personalize?
AI enhances customer engagement with precision insights
3
Struggling to personalize?
AI enhances customer engagement with precision insights
3
Struggling to personalize?
AI enhances customer engagement with precision insights
4
Fraud detection lacking?
AI proactively identifies risks and automates loss estimates
4
Fraud detection lacking?
AI proactively identifies risks and automates loss estimates
4
Fraud detection lacking?
AI proactively identifies risks and automates loss estimates
5
Marketing missing the mark?
AI unifies data to drive hyper-personalized campaigns
5
Marketing missing the mark?
AI unifies data to drive hyper-personalized campaigns
5
Marketing missing the mark?
AI unifies data to drive hyper-personalized campaigns
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Slow adoption?
Behavioral science boosts engagement, while automation speeds compliance
6
Slow adoption?
Behavioral science boosts engagement, while automation speeds compliance
6
Slow adoption?
Behavioral science boosts engagement, while automation speeds compliance
GenAI enabled smarter decisions, across the insurance value chain
AI + Engineering + Design
Powering next-gen insurance
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Industry expertise
17+ years of deep domain knowledge across the insurance value chain
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End-to-end impact
AI-powered solutions spanning claims, underwriting, and fraud detection
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Accelerated deployment
Pre-built frameworks enable rapid implementation
Smart GenAI solutions driving decision intelligence
Proven business impact: AI-driven results
Delivering real-world results with GenAI solutions
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Significant increase in digital containment
AI-optimized customer journeys drive additional sales
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Straight-through processing in underwriting
Machine learning enhances risk segmentation
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Prominent annual business benefits
AI-driven analytics optimize claims processing
4
Reduction in call center costs
Next-best-action strategies improve efficiency
Success stories
AI-powered solutions for the insurance lifecycle
AI-powered solutions for the insurance lifecycle
1
Marketing and distribution
Improve marketing effectiveness through AI-powered customer insights
Develop real-time intelligence frameworks for data-driven decision-making
Optimize campaigns with contextual intelligence
1
Marketing and distribution
Improve marketing effectiveness through AI-powered customer insights
Develop real-time intelligence frameworks for data-driven decision-making
Optimize campaigns with contextual intelligence
1
Marketing and distribution
Improve marketing effectiveness through AI-powered customer insights
Develop real-time intelligence frameworks for data-driven decision-making
Optimize campaigns with contextual intelligence
2
Underwriting and pricing
AI-driven insights enhance accuracy and risk segmentation
Machine learning optimizes fraud detection and real-time pricing recommendations
Automated data collection and risk assessments improve efficiency
2
Underwriting and pricing
AI-driven insights enhance accuracy and risk segmentation
Machine learning optimizes fraud detection and real-time pricing recommendations
Automated data collection and risk assessments improve efficiency
2
Underwriting and pricing
AI-driven insights enhance accuracy and risk segmentation
Machine learning optimizes fraud detection and real-time pricing recommendations
Automated data collection and risk assessments improve efficiency
3
Faster claims processing
AI generates loss descriptions and estimates from images and videos
Digitize and optimize FNOL (First Notice of Loss) processes
Identify fraud risks in real-time during claims assessments
3
Faster claims processing
AI generates loss descriptions and estimates from images and videos
Digitize and optimize FNOL (First Notice of Loss) processes
Identify fraud risks in real-time during claims assessments
3
Faster claims processing
AI generates loss descriptions and estimates from images and videos
Digitize and optimize FNOL (First Notice of Loss) processes
Identify fraud risks in real-time during claims assessments
4
Customer experience optimization
AI-powered contact center operations drive efficiency and responsiveness
Personalize interactions using data-driven next-best-action recommendations
Capture and analyze customer feedback for deep insights
Minimize digital friction to enhance user experiences in self-service channels
4
Customer experience optimization
AI-powered contact center operations drive efficiency and responsiveness
Personalize interactions using data-driven next-best-action recommendations
Capture and analyze customer feedback for deep insights
Minimize digital friction to enhance user experiences in self-service channels
4
Customer experience optimization
AI-powered contact center operations drive efficiency and responsiveness
Personalize interactions using data-driven next-best-action recommendations
Capture and analyze customer feedback for deep insights
Minimize digital friction to enhance user experiences in self-service channels
Experience across every line of insurance
3
Life insurance
AI-driven automation reduces manual work and enhances agent engagement
3
Life insurance
AI-driven automation reduces manual work and enhances agent engagement
4
Health insurance
AI improves disease prediction, care personalization, and customer acquisition strategies
4
Health insurance
AI improves disease prediction, care personalization, and customer acquisition strategies
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Property and casualty
AI streamlines underwriting, enhances profitability, and reduces claims processing time
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Property and casualty
AI streamlines underwriting, enhances profitability, and reduces claims processing time
1
Property and casualty
AI streamlines underwriting, enhances profitability, and reduces claims processing time
2
Life insurance
AI-driven automation reduces manual work and enhances agent engagement
2
Life insurance
AI-driven automation reduces manual work and enhances agent engagement
3
Specialty insurance
AI-powered precision for specialty insurance—faster, smarter decisions
3
Specialty insurance
AI-powered precision for specialty insurance—faster, smarter decisions
4
Reinsurance
AI-powered risk assessment and real-time underwriting insights optimize decision-making
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Reinsurance
AI-powered risk assessment and real-time underwriting insights optimize decision-making
4
Reinsurance
AI-powered risk assessment and real-time underwriting insights optimize decision-making
Our partners
Our partners
15+ industry partners across cloud, data and technology
Future of insurance
What does it entail to be future ready and future leaders
In our pursuit of finding out important elements that the industry should gear towards, we embarked on a mission to uncover this systematically. Through a comprehensive blend of diverse interactions, meticulous studies, and through analyses, we delve into how our industry impacts individuals across the spectrum. The ultimate objective? To extract pertinent conclusions that yield valuable insights for strategic decision-making
Insights from leaders
Our experts
Natwar Mall
Chief Transformation Officer
Natwar Mall
Chief Transformation Officer
Natwar Mall
Chief Transformation Officer
Onil Chavan
Client Partner and Global Capability Head - Claims
Onil Chavan
Client Partner and Global Capability Head - Claims
Onil Chavan
Client Partner and Global Capability Head - Claims
Let’s build smarter insurance together
Let’s build smarter insurance together
AI-powered claims and fraud detection
Faster, automated underwriting
Enhanced customer experience
Recognition and achievements
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Representative vendor
Customer analytics service provider Q1 2021
Recognition and achievements
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Representative vendor
Customer analytics service provider Q1 2021
Recognition and achievements
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Representative vendor
Customer analytics service provider Q1 2021
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View full footer
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Future of insurance
What does it entail to be future ready and future leaders
In our pursuit of finding out important elements that the industry should gear towards, we embarked on a mission to uncover this systematically. Through a comprehensive blend of diverse interactions, meticulous studies, and through analyses, we delve into how our industry impacts individuals across the spectrum. The ultimate objective? To extract pertinent conclusions that yield valuable insights for strategic decision-making