Transforming CPG with enterprise AI
Transforming CPG with enterprise AI
Fractal works with 9 of the top 10 global consumer goods companies data gathered by global data.
Fractal works with 9 of the top 10 global consumer goods companies data gathered by global data.
- data gathered by global data
Solutions for leading consumer goods companies
Trusted by top consumer brands to drive smarter decisions and stronger growth
1
Packed food and beverages
AI-powered insights that fuel smarter decisions and market growth
1
Packed food and beverages
AI-powered insights that fuel smarter decisions and market growth
1
Packed food and beverages
AI-powered insights that fuel smarter decisions and market growth
2
Beauty and hair care
AI-driven beauty solutions for personalization, innovation, and smarter operations
2
Beauty and hair care
AI-driven beauty solutions for personalization, innovation, and smarter operations
2
Beauty and hair care
AI-driven beauty solutions for personalization, innovation, and smarter operations
3
Home care
Intelligent personalization, redefining beauty with data-driven precision
3
Home care
Intelligent personalization, redefining beauty with data-driven precision
3
Home care
Intelligent personalization, redefining beauty with data-driven precision
4
Personal and fabric care
Machine learning meets everyday care for unmatched performance
4
Personal and fabric care
Machine learning meets everyday care for unmatched performance
4
Personal and fabric care
Machine learning meets everyday care for unmatched performance
5
Health and wellness
Predictive intelligence shaping the future of wellness and self-care
5
Health and wellness
Predictive intelligence shaping the future of wellness and self-care
5
Health and wellness
Predictive intelligence shaping the future of wellness and self-care
Success stories
On-demand webinar
The rise of AI agents to drive autonomus supply chain
Streamline operations, improve supply chain processes, and reduce costs with agentic AI. Learn how you can unlock the potential of autonomous supply chain operations in our manufacturing and retail webinar with Microsoft.
Enterprise AI solutions for consumer packaged goods
Enterprise AI solutions for consumer packaged goods
1
Supply chain transformation
Smart factories, 360° insights, and quality drive manufacturing excellence
Optimize inventory with SafeStock, OOS monitoring, and smart SKU management
Maximize profitability by optimizing costs, sourcing smarter, and reducing waste
Streamline operations using digital twins, logistics sync, and capacity planning
Drive sustainability with AI-powered ESG reporting and compliance tracking
Enhance customer experience with AI-driven service and on-time delivery
2
Demand transformation
Maximize growth with AI-powered RGM strategies for pricing, promotions, and trade optimization
Boost digital commerce with smarter product, supply chain, and demand forecasting solutions
Accelerate R&D with AI-powered product lifecycle intelligence and engineering insights
Enhance planning with AI-driven forecasting and analytics for strategic decisions
Digitize innovation with cutting-edge AI solutions for smarter operations
3
Sales transformation
Drive omnichannel success with a seamless digital platform and integrated contact strategy
Boost sales performance with AI-powered planning, SKU optimization, and shelf analytics
Unlock sales potential with data-driven insights from Customer Genomics® and TrialRun®
Empower field sales with geospatial intelligence, virtual assistants, and smart ordering
Transform in-store experiences with smart shelf insights and display optimization
4
Finance transformation
Predict financial outcomes with AI-driven planning, budgeting, and forecasting
Streamline reporting with automation and AI-powered finance controllership
Manage risk smarter with real-time fraud detection and predictive analytics
Optimize cash flow with real-time insights and advanced analytics
Our partners
Our partners
15+ industry partners across cloud, data and technology
Testimonials
I’d highly recommend Fractal
They have showed strong ownership of the project and delivering the product, and made sure the requirements of the business would be met, and the project concluded according to the initial plan. Fractal also showed several times flexibility and a positive attitude, and the interaction with the team has always been great. The two main positive points would be:
Understanding of the business problem
Ownership and dedication to the project with flexibility. The whole team has been great.
Head of Ops & Transformation Technology
A Large Food & Beverage Company
Fractal has ensured operational excellence
And business continuity despite the recent transition on the team. The team was quick to onboard and develop technical expertise in existing processes/capabilities. In addition, the team quickly took ownership of the tool and reporting with minimal impact. This has been able to free up capacity within the organization.
Head of data
Multi national Consumer Goods Giant
The team has shown a great commitment and a result-driven approach.
Always eager to contribute with ideas and provide their support. Never tired to work until the objective of that day is achieved. Showing always a strong reliability.
Finance Transformation & IT Leader
American Multinational Food company
Fractal team has been very good in taking accountability and ownership of the tasks they have been assigned and it is very helpful.
Supply Chain Operations Director
A Multinational Foods Company
Simply delivery speed and quality
The team truly exceeded all my expectations
IT&D Leader
British Multinational Consumer Goods Company
I’d highly recommend Fractal
They have showed strong ownership of the project and delivering the product, and made sure the requirements of the business would be met, and the project concluded according to the initial plan. Fractal also showed several times flexibility and a positive attitude, and the interaction with the team has always been great. The two main positive points would be:
Understanding of the business problem
Ownership and dedication to the project with flexibility. The whole team has been great.
Head of Ops & Transformation Technology
A Large Food & Beverage Company
Fractal has ensured operational excellence
And business continuity despite the recent transition on the team. The team was quick to onboard and develop technical expertise in existing processes/capabilities. In addition, the team quickly took ownership of the tool and reporting with minimal impact. This has been able to free up capacity within the organization.
Head of data
Multi national Consumer Goods Giant
The team has shown a great commitment and a result-driven approach.
Always eager to contribute with ideas and provide their support. Never tired to work until the objective of that day is achieved. Showing always a strong reliability.
Finance Transformation & IT Leader
American Multinational Food company
Simply delivery speed and quality
The team truly exceeded all my expectations
IT&D Leader
British Multinational Consumer Goods Company
Fractal team has been very good in taking accountability and ownership of the tasks they have been assigned and it is very helpful.
Supply Chain Operations Director
A Multinational Foods Company
Insight from leaders
Our experts
Mrunali Majmudar Sathe
Chief Practice Officer - CPG & Retail
Mrunali Majmudar Sathe
Chief Practice Officer - CPG & Retail
Mrunali Majmudar Sathe
Chief Practice Officer - CPG & Retail
Praneet Aneja
Client Partner
Praneet Aneja
Client Partner
Chris Hansen
Client Partner
Chris Hansen
Client Partner
Praneet Aneja
Client Partner
Praneet Aneja
Client Partner
Arumugam Jayabalan
Client Partner
Arumugam Jayabalan
Client Partner
Chris Hansen
Client Partner
Chris Hansen
Client Partner
Prithwish Dev
Client Partner
Prithwish Dev
Client Partner
Kshama Kankanady
Vice President – Global Client Development
Kshama Kankanady
Vice President – Global Client Development
Saurabh Srivastava
Client Partner
Saurabh Srivastava
Client Partner
Somshankar Ghosh
Client Partner
Somshankar Ghosh
Client Partner
Kshama Kankanady
Vice President – Global Client Development
Kshama Kankanady
Vice President – Global Client Development
Prithwish Dev
Client Partner
Prithwish Dev
Client Partner
Arumugam Jayabalan
Client Partner
Arumugam Jayabalan
Client Partner
Somshankar Ghosh
Client Partner
Somshankar Ghosh
Client Partner
Rahul Kapur
Client Partner
Saurabh Srivastava
Client Partner
Somshankar Ghosh
Client Partner
Saurabh Srivastava
Client Partner
Saurabh Srivastava
Client Partner
Somshankar Ghosh
Client Partner
Let’s build smarter CPG
experience together
Let’s build smarter CPG experience together
AI powered CPG solutions
Personalized consumer experience
End-to-end sales transformation
Connect today
Connect today
Connect today
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
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View full footer
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Testimonials
I’d highly recommend Fractal
They have showed strong ownership of the project and delivering the product, and made sure the requirements of the business would be met, and the project concluded according to the initial plan. Fractal also showed several times flexibility and a positive attitude, and the interaction with the team has always been great. The two main positive points would be:
Understanding of the business problem
Ownership and dedication to the project with flexibility. The whole team has been great.
Head of Ops & Transformation Technology
A Large Food & Beverage Company
Fractal has ensured operational excellence
And business continuity despite the recent transition on the team. The team was quick to onboard and develop technical expertise in existing processes/capabilities. In addition, the team quickly took ownership of the tool and reporting with minimal impact. This has been able to free up capacity within the organization.
Head of data
Multi national Consumer Goods Giant
The team has shown a great commitment and a result-driven approach.
Always eager to contribute with ideas and provide their support. Never tired to work until the objective of that day is achieved. Showing always a strong reliability.
Finance Transformation & IT Leader
American Multinational Food company
Simply delivery speed and quality
The team truly exceeded all my expectations
IT&D Leader
British Multinational Consumer Goods Company
Fractal team has been very good in taking accountability and ownership of the tasks they have been assigned and it is very helpful.
Supply Chain Operations Director
A Multinational Foods Company
Enterprise AI solutions for consumer packaged goods
1
Supply chain transformation
Manufacturing excellence with smart factories, 360° insights, and quality
Optimize inventory with SafeStock, OOS monitoring, and smart SKU management
Maximize profitability by optimizing costs, sourcing smarter, and reducing waste
Streamline operations using digital twins, logistics sync, and capacity planning
Drive sustainability with AI-powered ESG reporting and compliance tracking
Enhance customer experience with AI-driven service and on-time delivery
2
Demand transformation
Maximize growth with AI-powered RGM strategies for pricing, promotions, and trade optimization
Boost digital commerce with smarter product, supply chain, and demand forecasting solutions
Accelerate R&D with AI-powered product lifecycle intelligence and engineering insights
Enhance planning with AI-driven forecasting and analytics for strategic decisions
Digitize innovation with cutting-edge AI solutions for smarter operations
3
Sales transformation
Drive omnichannel success with a seamless digital platform and integrated contact strategy
Boost sales performance with AI-powered planning, SKU optimization, and shelf analytics
Unlock sales potential with data-driven insights from Customer Genomics® and TrialRun®
Empower field sales with geospatial intelligence, virtual assistants, and smart ordering
Transform in-store experiences with smart shelf insights and display optimization
4
Finance transformation
Predict financial outcomes with AI-driven planning, budgeting, and forecasting
Streamline reporting with automation and AI-powered finance controllership
Manage risk smarter with real-time fraud detection and predictive analytics
Optimize cash flow with real-time insights and advanced analytics